"Carchitecture" at the intersection of art and mobility:
- "The Art of Mobility(.com)"
- "We push the emotional button very consciously across touchpoints in marketing. And the great thing with Mercedes is that you have emotional brands."
- Ola Källenius, the young and upcoming Swedish marketing expert and member of the Board of Management (future CEO?) of Daimler AG (Mercedes-Benz) in a McKinsey interview.
Mercedes-Benz (Daimler) museum Stuttgart: